In pretty much all web services there is some sort of reputations and statistics that are tracked from both the provider and customer. In web hosting services for example, website reputation can be tracked from 3rd party reputation systems such as BrightCloud Threat Intelligence.
The infrastructure that you are hosted on really matters to SEO and accessibility. We all have seen the Google red warning page when trying to access a BAD website, right? If you are in a cloud hosting full with such BAD websites, you could be facing many issues that are sometimes unresolvable.
Same scenario applies with the Email services and in this blog post we will take a closer look why an SMTPBOX is good for you and what are the benefits.
The phrase “great content” frustrates the spit out of day-to-day business owners.
The struggle for creating great content is because we aren’t used to associating quantitative metrics with it. Many believe that great content is an art not science. Thankfully this isn’t true. Creating useful content is an evolutionary process guided by specific metrics.
Content marketers have many tools for creating relevancy and trust with their audience. Content can be packaged as email, video, audio podcasts, online mini-sites, downloadable PDFs, physical direct mail, and more. The challenge is creating and implementing a methodology that is versatile enough to apply to many content types. Today, I’ll use our Profitable Content Methodology to dissect what makes a “great blog post.”
Intended for all email marketers that want to practice cold emailing with SMTPBOXES.
In the relentless COVID-19 crisis, this method for reaching new prospects starts to be the major one, especially in start-up companies. Why? - The lockdowns are preventing face-to-face communications, people are working from home aaand.. they have business emails. Even for some, email is the only communication they have. I know that you'll be probably interested in reading this, especially if you had bad experiences in other mass email service providers.
So let's quickly get up to the point. Let's say that initially your chance to hit the inbox is 100%. Under the following circumstances this percentage will get lower depending on your email sending practice. The email sending practice is what differentiates SPAM email and Cold Email. I hope this beautiful example of Dos and don'ts will be remembered and used.
At the same time, we’ve seen the emergence of Chatbots, which can be effective when people engage with your website. Forty-five percent (45%) of consumersreport they prefer to use chatbotsto communicate with brands when it comes to getting a quick response, while a survey by Campaign Monitor revealed email was among their most important channels to customer communications.
Different colors can create a different feeling or mood when viewing your newsletter or business mail. However, there are lots of influencing factors that can determine someone's response to a color or combination of colors in email marketing.
There isn’t a color in email marketing that will automatically guarantee success for your brand—but choosing the wrong color can mean your brand is overlooked by your target market. In fact, it is more likely that personal experience will determine what colors are attractive to an individual rather than a broad definition that determines what feeling each color evokes. So, rather than choosing colors based on the stereotypical meaning of color (ie. red means hot or fiery or angry and blue means calm or sad), choosing colors that are expected to be associated with a particular brand is more important. The more familiar a brand because of color association, the more comfortable a consumer is with it, and the more positively they react to the brand simply because it is familiar.
Brand personality types and what traits are associated with those brand types may have more influence over how a person reacts to a product or business than what colors are used.
This post is intended to describe our 2 APIs that we have at this moment (14.11.2020), and could be updated as SMTPBOXES upgrades as well. The first API that we are going to talk about is:
FRAPI (feedback response API).
This API serves as feedback to any web application you have by providing bounce statistics from the email letters sent via SMTPBOXES simple online platform (SOP) or your web application / SMTP Client.
With the help of the following figure, we will try to explain the entire email sending and bounce handling process. It really isn't that difficult that it seems.
Figure 1
Let's go from the START of this scheme and follow the workflow.
